The Full Case Study

Client: Winleads Affiliate System

Product: It was the biggest challenge to work on sexual sensitive products and get many disapprove until you get the best angle, it was a gel for sensitive area for women

Platforms: TikTok

Target Market: Saudi Women for personal caring

Objectives:-

• Made different angles until I caught the best
• Scale acquisition profitably under 30 SAR CPA

Execution:-

• Creative angles tested: Using for sensitive areas
• CTA: urgency “Limited offers”
• Refined creatives to hook in < 3 seconds with emotional triggers (Marriage life)

Results:-

• Orders: 1,600 on TikTok
• Delivered: 590 actual orders
• Revenue: 147500 SAR
• Ad Spend: 49,820 SAR
• Total Cost: 127,320 SAR
• CPA Avg: ~30 SAR
• ROAS: 2.96x
• Profit: 20,180 SAR